Crafting Immersive Storytelling: Custom Scenic Backdrops for the 2026 Storytellers Summit
When it comes to visual storytelling, few organizations do it better than the National Geographic Society. For the 2026 Storytellers Summit, they partnered with Step and Repeat LA to transform their event environment into something far beyond a traditional stage or photo backdrop—it became a fully immersive visual experience.
Designing for Impact
The creative direction for this project centered on dimension, texture, and modern geometry. Step and Repeat LA developed a series of custom scenic backdrops built from 3D square panels in varying sizes, creating a layered, architectural effect that immediately drew attention.
Rather than a flat printed wall, these installations played with depth and shadow, allowing light to interact dynamically with each surface. The result was a backdrop that felt alive—constantly shifting as guests moved through the space.
Blending Nature and Structure
One of the standout features of the summit stage design was the integration of alternating hedge walls. These lush green elements softened the bold geometric structures, striking a balance between natural storytelling and modern design aesthetics.
This contrast—organic greenery paired with sharp, dimensional panels—echoed National Geographic’s mission: exploring the intersection of nature, science, and human innovation.
Geometric Panels with a Signature Edge
To elevate the visual language even further, Step and Repeat LA introduced custom geometric “lipstick-style” 3D panels. These uniquely contoured elements added a sculptural quality to the installation, breaking away from conventional flat or square-only designs.
The panels created rhythm across the space, guiding the viewer’s eye while reinforcing the event’s forward-thinking, design-driven identity.
Lighting That Transforms the Space
No scenic build is complete without lighting—and this project made full use of it. Integrated LED accent lighting was strategically placed to highlight the depth of each panel and amplify the contrast between materials.
The lighting design:
- Emphasized the 3D structure of the backdrop
- Added warmth and sophistication to the hedge walls
- Created a polished, stage-ready environment for speakers and photography
As the lighting shifted throughout the event, the backdrop evolved, offering multiple looks within a single installation.
A Stage Built for Storytelling
At its core, the 2026 Storytellers Summit is about powerful narratives—and the environment reflected that purpose. Step and Repeat LA didn’t just build a backdrop; they created a visual storytelling platform that enhanced every presentation, panel, and photo opportunity.
From bold geometric forms to natural textures and dynamic lighting, every element worked together to support the stories being told on stage.
Bringing Vision to Life
Projects like this highlight what’s possible when creative vision meets expert fabrication. Step and Repeat LA continues to push beyond traditional step-and-repeat designs, delivering custom scenic environments that leave a lasting impression.
For brands and organizations looking to elevate their events, this installation is a perfect example of how thoughtful design can transform a space—and the experience within it.